Danze by Gerber
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Client Category
Retail

Project Type
Brand Development

Elevating a kitchen and bath brand with energy and attitude.

Helped refresh the Danze brand to better reflect its bold, design-forward personality within the competitive world of kitchen and bath fixtures. Working from an established product line, the brand expression focused on standing apart—through confident messaging, vibrant visuals and a playful, style-driven voice.

The result was a look and feel that brought more emotion and distinction to the category, giving Danze a sharper presence with both consumers and designers seeking products with personality.