The Libman
Company
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Client Category
Retail

Project Type
Website & Social Media

Bringing digital clarity and cohesion to a legacy cleaning brand.

Worked with Libman to modernize its digital presence and expand its reach across new customer segments. The initial focus was on reorganizing the website—streamlining product categories, introducing carousels and establishing rules for consistent visual treatments.

Following the website refresh, integrated and aligned brand advertising with social media channels, developing digital advertising and promotional campaigns aimed at attracting new audiences. The result was a more cohesive and effective digital experience that reinforced Libman’s position as a trusted name in household cleaning.